Alpego was founded in the heart of the Veneto region as a family business, now in its third generation.
In the immediate post-war period, Vittorio Pegoraro handcrafted the first agricultural equipment in a small workshop under his house. Thanks to his excellent ideas and construction quality, Vittorio’s highly appreciated work soon became a benchmark for the agricultural mechanisation sector. Continuing the family business, in 1988 sons Giovanni and Luciano Pegoraro created ALPEGO, a company that, to this day, is still driven by the same passion for the world of agriculture.
In the late 1980s, the main vehicle of information for the agricultural world was participation in trade fairs. Without the Internet exhibitors were required to announce their participation through catalogues provided by trade fair organisations. Brothers Giovanni and Luciano Pegoraro had an idea that revolutionised things for the company: they changed the name so they would be among the first exhibitors in the alphabetical index. Hence ALPEGO: “A’ as in the first letter of the alphabet, ‘PEGO’ as a link to the surname and historical brand.